 |
Your 2010 Competitive Advantage
As you develop your business and execution plans for next year, remember that AgCall is an organization that has spent the past 20 years influencing customers and driving sales from the grassroots up to the executive boardroom level.
In the last five years our services have grown and expanded from purely face-to-face and on-farm sales / service programs, to now building technology platforms to allow cross-customer interaction and peer-to-peer dialogue.
The evolution of the traditional “top down” approach to Direct/Relationship marketing is “Social Marketing,” where relationships extend “across,” or from one customer to another. Social Marketing is about going beyond a single business transaction. It’s about building a long-term relationship with your customers. It’s about peer-to-peer influencing over the phone, in person, and online. But most importantly, it’s about trust.
|
Communication
- SMS texting technology
influencing customers and improving internal
communication
GRID
- Geo location technology
providing relevant geographic specific data,
testimonials & crop models
Building Relationships
- Communicate around the clock
relevant information available 24/7 via
the web
|