Meet Our Leadership Team

Gord Butcher, CEO

Gordon Butcher, P. Ag, CEO, founding partner and owner of AgCall, has had a passion for bringing new influencing solutions to the Agriculture industry from the beginning of AgCall in 1988 and into the future.

Raised and educated in agriculture, followed by a 14 year apprenticeship in the crop protection industry, Gordon has developed many connections and relationships throughout Canada and U.S.A. He knows and understands our clients' customers – primarily the farmers, and how the farmer wants to do business.

Gordon's entrepreneurial drive attracted him to develop the AgCall project outsourcing, data services and social marketing solutions to connect with and influence farmers in person, on the phone and, more recently, online.

Gordon is responsible for leading the strategic direction and operations of the company.

Arron Madson, President

Arron Madson is the president of AgCall, and has been part of the team since 2004. Prior to coming to AgCall, Arron spent 10 years working for Alberta Agriculture and 10 years in the advertising agency business.

A graduate of the University of Calgary, Arron is a member of the Canadian Agri-Marketing Association (CAMA) and the National Agri-Marketing Association (NAMA), as well as being involved with the Calgary Stampede and sitting on various boards of directors.

Arron says one of the aspects of his position he enjoys the most is the opportunity to work at all levels of the company, from the grassroots to the boardroom.

Arron is married with three children, and in his spare time, loves nothing more than to spend time with his family.